Pavarotti Commercial
Posted by
admin in
Copywriting on
Jul 9th, 2010 |
17 responses
We had Pavarotti on a fixed camera for 30 minutes and only needed him to read a script. He kept changing the script as he went along, however, and we ended up with nothing but outtakes. As the copywriter of record, I worked with my creative director Joe Kilgore and art director Dave Newkirk at Ogilvy & Mather in Houston to create a pieced-together version that added humor to the situation. It won lots of awards. Read the full story at www.creative-word.com
“one more time…………no”
I love the take 10, him scratching his beard and in background the text “the greatest tenor of our day”. doesn’t look like that at all. lol.
I’ve always been amused by his speaking voice. It’s very boyish isn’t it? Much different from the way he sings.
It was 23 takes more than I would have done.
He is realy sweet here. And like always – a little spoilt.
What a wonderful person
He’s great.
He would have been better if you had FED him first.
he was so sweet, beautiful, cute,amazing, and with a lot of charm, like a little boy almost. i love you very much luciano.
hahaha always will remember
Hey! He’s a Libra, just like me! He was born six days after I was on the calendar, not chronologically.
This is such a treat thanks for posting. He sounds just like a little boy saying “NO”
Yes, a treasure. Adorable! Sweet, smart, authentic, totally authentic.
Yes, he is a treasure of the world indeed!
could he always say no to business men pushing him to do things he did not want ?
He is a treasure!!
He’s adorable. I love him.
hahaha, pavarotti i love you master, descanza en paz, tu energia y t voz siempre quedara presente entre nosotros