[Dan Kennedy] – Psychological Manipulation in Business
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Sep 15th, 2011 |
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www.gkwebinar.com Dan Kennedy speaking at the 2009 Glazer-Kennedy Info-SUMMIT. In this clip, Dan talks about using psychological manipulation in business…what it means and why to do it.
Video Rating: 4 / 5
I was invited to one of his seminars…Ethical value? Here were a couple of his tips…Send your informational product in packaging that falls apart once it’s opened…making it more difficult for your customer to return it. Include a small gift, so they’ll feel guilty about returning it…Hey genius, how about directing energy into providing value in the products you sell so you won’t have to resort to bullshit tactics like those…